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Summary

Creative and detail-oriented graphic designer with 3+ years of experience working in an in-house creative agency.  Demonstrated history of working in a variety of areas including trade show design, merchandise, print graphics, decals, and social media. Committed to staying up-to-date on the latest design trends and finding problem solving solutions.

SKILLS

Typography

Layout Design

Color Theory

Composition

Storyboarding

HTML

Time Management

Communication

Problem Solving

WESTERN DIGITAL

Graphic Designer II

February 2021 - Present

  • Create visually stunning designs that effectively communicate brand messages and capture audience attention.

  • Utilize Adobe Creative Suite to design and produce high-quality graphics and marketing materials.

  • Design the worldwide Western Digital Back to School campaign for 2021 from initial concept to final delivery.

  • Work closely with the marketing and communications department to craft email designs to drive consumer interaction.

  • Create A+ premium and A+ Basic product pages and storefront banners for WD products on Amazon.

  • Present designed slideshows to show rough concepts and quickly revise based on feedback.

 

LAUNCH Graphic Design NCG Program

August 2020 - February 2021

  • Brainstormed with other designers and the marketing team to conceptualize creative projects.

  • Conducted A/B testing to compare designs based on consumer interaction on Amazon.

  • Designed concepts for product packaging for Sandisk USB flash drives.

INSTANATURAL

Graphic Design Intern

January 2020 - July 2020

  • Created 15-20 social media posts and stories for the InstaNatural Instagram page per week

  • Studied social media analytics to generate more views for social media content

  • Took and edited product photography and videography

  • Edited product videos using After Effects and Premiere Pro

  • Created motion graphics using Photoshop and After Effects for Instagram stories and posts

  • Designed icons for the InstaNatural Instagram page highlights

  • Built and designed the InstaNatural Amazon storefront

VHB

Graphic Design Intern

June 2019 - January 2020

  • Gained experience working with a team and collaborating with multiple designers

  • Designed maps and figures for VHB and clients such as the Florida Department of Transportation

  • Took photos for events such as the annual Bike to Work event and Mobility Week Brake for Art Tour

  • Designed emails and invitations for special events

LIMBITLESS SOLUTIONS

Graphic Design Intern

January 2019 - January 2020

  • Assisted in development of artistic design, branding, and storytelling assets

  • Created mockups and ordered decals for the walls in the lab and office area

  • Designed t-shirts, hats, leggings, and other merchandise catered to a college audience

  • Certified in using a laser cutter to create labels and stickers

  • Designed popup banners and back drops for a trade show booth

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UNIVERSITY OF CENTRAL FLORIDA

Bachelor's - Graphic Design

2020​

PROGRAMS I LOVE TO USE

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CHRISTOPHER HELD

"I had the pleasure of managing Kennedy at Western Digital. Kennedy has a very positive attitude and brings fresh ideas to design projects. Her concept for our 2021 Back to School campaign was chosen out of five finalists and used worldwide for all of Western Digital. I highly recommend Kennedy as a strong design contributor for anyone looking to add more talent to their team."

I'D LOVE TO COLLABORATE WITH YOU!

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